visual freshness

A place to discuss design and randomness.

3.31.2008

Cadillac Records on Halsey Street















Halsey Street is turning back the hands of time starting today. Stef gave me a heads up that there's some filming going down at the north end of Halsey Street by our old studio.

Here's the email Stef sent me from Ade at the Newark Art Supply:

"Halsey Street will not look the same from now until April 4th. A movie, Cadillac Records, is being shot right in from of our store. The block has been dressed to look like Chicago in the 1950's and Newark Art Supply will be turned into a pharmacy temporarily. Kinda kewl, eh?

The film features stars like Beyonce, Adrian Brody, Mos Def and Cedric the Entertainer. Word is that all these guys, except Beyonce who has completed her part, will be here from April 1 - 4 shooting all day.

Don't say I didn't tell you! PLUS, all this stuff coincides with an art show we are having for Dave Dziemian on Friday, April 4th, from 6-9pm...hope you can make it. If not, spread the word. Peace!"

Check it out if you can!

Frankie's Playce Teaser 3





Alright this place is 85% there, the kids salon is basically done and the party room is getting the last touches on the paint. Job well done guys.

Tritonic has official signage







It might've taken a year but its finally up and we're loving it! Just makes things that much more official.

The Wii Cup is ours!



I know this is really, really late. But I figured we need to brag a bit since the ladies are so good at it. Maybe this will motivate a rematch, or maybe we'll have the cup forever... Ladies...?

Family Success Centers Billboard



Here's a shot of the recently posted billboard we designed for Newark Now. This is prime real estate being that it's across the street from City Hall. Once Newark Now starts hitting the streets like this, you know summer is around the corner.

3.10.2008

The Anstey Wedding - Kathy Griffin

This past Saturday, we had the pleasure of attending Brian & Elka's Wedding. Minister Kathy Griffin was there in all her glory. The Wedding was full of dirty jokes and laughs, chickens and goats. What more could you expect from a wedding at a farm. It really was a celebration of laughter something the couple holds dear to their hearts. We don't have space to show you all the pics, but here's a taste of this insane event.
NyDailyNews.com article









3.06.2008

Newark at work




Check us out, we're working! It's always fun to see people on the job. Let me also take this opportunity to introduce Erica Hauser and Lyanne Dubon to the team! They will be interning at Tritonic for the next couple of months.

Queens Office Update



All I can say is finally, this office is getting the flava it deserves!

Frankie's Playce Teaser 2




Here's more of a sneak peek at our previous entry to Frankie's Playce. I can't wait to see this place done!

Emiliani Farouk


Here's a hint at the second piece we've done for Emiliani Education which focuses on Hair and Beauty products.

The Atlas Solution





Check out this amazing campaign the Shops at Atlas Park is pushing. We were asked to develop the look and feel for this project.

From theAtlasSolution.com :

The US economy is experiencing a major slowdown --- one that seems to accelerate daily. Americans’ own attitudes about the economy become self-fulfilling, and so we hope to help Americans believe that we can influence our own destiny. The Atlas Solution will help us believe that we can impact our future. The sponsor, The Shops at Atlas Park, is part of the shopping center industry, and we are taking a step ourselves and are also challenging our industry to do the same: to inject saved cash directly into consumer’s hands along with encouragement to spend. If we all stop investing and hoard our dollars, the economy will worsen. Fear breeds more fear. If, however, we all take a step forward together, things will get better, sooner. Confidence and optimism about our economic future breed confidence and optimism.

We at The Shops at Atlas Park in Queens, New York are doing our part by giving away $20,000 in cash between President’s Day and the day in the spring that the federal economic stimulus checks are mailed. It is our sincere belief that this will lead to increased consumer confidence and spending in Queens, NY and in turn improve the economy.

Atlas Park Billboard Spotting


Here's a quick iPhone pic off the LIE, headed to midtown tunnel. It's always a rush to see our work at true scale. =)